Healthcare Made Stronger - SOCIAL

Healthcare
Written By Andrew Smock

One of the toughest challenges in the healthcare category is brand differentiation. “Healthcare Made Stronger” stands out by emphasizing benefits of easy access and a focus on staying strong for the people you love and things you love to do. With stories focused on the communities Optum serves, the campaign drove a 27% increase in site sessions and 78% video completion rate.

Andrew Smock https://smockcreative.com/
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